Intuit Inc. (NASDAQ: INTU) is one of those names Wall Street usually associates with steady growth, strong financials, and a moat built on must-have products like TurboTax, QuickBooks, and Credit Karma.

But the last few weeks have been anything but smooth for the fintech software giant.

After the company issued first-quarter revenue guidance that fell short of analyst expectations on August 21, shares took a beating, dropping about 17% over the past month.

At $663 per share, the stock is hovering dangerously close to investor caution zones, even though it remains well above its 52-week low of $532.64.

So, where does that leave investors now that September has kicked off? Is Intuit simply suffering from short-term growing pains, or is this the start of a deeper correction?

The key story here is that Intuit is aggressively betting on AI. CEO Sasan Goodarzi has been bullish, highlighting the company’s “virtual team of AI agents and AI-enabled human experts” as the next big driver of growth for consumers and businesses alike.

That narrative has investors torn: on one hand, AI feels like a clear path forward in fintech automation; on the other, revenue guidance that underwhelms the Street is a tough sell at current valuations.

From a technical perspective, the stock’s Relative Strength Index (RSI) is sitting at 27.7, a level many traders view as “oversold.” In plain English, that suggests the selloff may have gone too far, too fast. Oversold conditions often trigger a bounce, especially in fundamentally strong companies like Intuit.

Looking ahead to September, there are two possible scenarios. If Intuit can reassure investors that its AI investments will translate into real revenue momentum, the stock could claw its way back above $700 and reestablish confidence heading into earnings season.

With RSI this low, even a small piece of good news, a product update, analyst upgrade, or strong user growth number, could ignite a relief rally.

But the flip side is just as real. If macro headwinds like higher rates or weak consumer spending continue to weigh on software demand, investors may not be in the mood to give Intuit the benefit of the doubt.

In that case, the stock could retest its $600 support level before stabilizing.

Here’s the bottom line: Intuit is at a crossroads as September begins. The fundamentals remain strong, the AI story has potential, and the stock looks technically oversold.

But confidence is fragile, and unless the company delivers more than hype, Wall Street could stay skeptical.

For investors, the question is simple, do you believe in the AI-powered turnaround story, or do you sit on the sidelines until proof catches up with promise?